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Category Archives: Non-Profit

Guide for Fund Raising: Maximizing LinkedIn

13 Sep

I found LinkedIn probably the best method for non-profit organizations to organize fund raising and arranging events. LinkedIn has many unique tips and advantages, this is a nice eBook to use and follow.

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“30 Minutes to Maximizing LinkedIn“

As the leading author and speaker on LinkedIn for business and professional networking, Neal Schaffer often gets asked for beginner tips to help people get started and find real value in using LinkedIn.

While he can’t offer as much help here as he could by your reading his two books, he did want to offer a quick summary to help ensure that you don’t miss out on what LinkedIn has to offer and get started (or restarted) – in a 30 minute read.

Neal Schaffer is a leading social me dia strategist who was recently chosen as a Top 30 Social Media Power Influencer by Forbes Magazine.

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Posted by on September 13, 2012 in Non-Profit

 

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Free non-profit marketing guide: Social Media Strategy Workbook

07 Sep

Hi everyone, I would like to share this guide with non-profit marketing professionals. This workbook provides a useful template with steps to implement to maximize your social media presence.

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“Social Media Strategy Workbook“

The 12-Step Guide to Creating Your Social Media Strategy.

This Workbook will help you to define your goals and audiences and to decide on the channels that make the most sense for you. Ready to figure out what social media means for you and your own organization?

This Social Media Planning Workbook will help you to define your goals and audiences and to brainstorm the channels that make the most sense for you. Based on those channels, it helps you think through what you’re actually going to do, how much time it will take, and what some of your policies should look like.

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Posted by on September 7, 2012 in Non-Profit

 

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Free Non-Profit Marketing Guide: Social Media Marketing GPS

23 Aug

Hi everyone, I would like to share another new Marketing Guide with you. Social Media can bring many new opportunities for non-profit organizations, this eBook provides a lot of real-life examples on how other companies have used social media to expand their activities.

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“Social Media Marketing GPS — Free 91 Page eBook“

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You’ll learn essentials in digestible little spoonfuls.

Social Media Marketing GPS began as an experiment to learn if marketers would be receptive to, and find value in, a new book genre built on a succession of tweet interviews about one business topic: social media marketing.

The goal was to create a comprehensive body of knowledge that could serve as a roadmap (GPS) for developing a strategic social media plan. My thoughts were if this could be accomplished in a series of 140 character tweets it might help ease the apprehension for people new to social media, while at the same time, providing a review and offering some interesting ideas for those more experienced.

Forty prominent marketers from Canada, England, India and the United States were interviewed on Twitter.

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Posted by on August 23, 2012 in Non-Profit

 

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Free Non-Profit Marketing Guide: Get into Google+

16 Aug

Hi everyone, I would like to share this Free Guide with you. Google+ can be another useful marketing tool to use for non-profit marketing activities. This guide is a good starting point in learning how to use Google+ to promote your business.

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“Get into Google+“

Perhaps you were a founding member of MySpace. Maybe you’re a Facebook power user, or maybe you’ve just started to explore the world of social media.

Either way, you have probably wondered, “Why should I sign up for Google+?” The answer is simple: Google.

You may have heard of them. Even if you already have other social networking accounts, you should sign up for Google+ simply because Google is going to be around for a very long time.

It’s almost impossible to avoid using Google products in your online life. Joining Google+ means you will be poised to take advantage of all that Google has to offer.

From personalized search results to instant photo uploads, you will soon see the value of Google+ even beyond its main benefit: sharing and discovering content that you are interested in.

Being familiar with Google+ and how it works is a good idea – and not just for your online social life.

Increasingly, employers are hiring people who are comfortable using the Internet and social media – including Google+.

Whatever your reason for joining Google+, you won’t regret being familiar with the Internet giant’s social network.

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Posted by on August 16, 2012 in Non-Profit

 

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Free Non-Profit Marketing Guide: Content Marketing Strategies to Use Today

09 Aug

Hi everyone, this is a new e-marketing strategy guide I would like to share with you. Content marketing is one the most effective strategy to promote fund raising activities and events. This guide is a good starting point for those interested to learn more.

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“Content Marketing Strategies to Use Today!“

Download this free content marketing white paper to gain valuable tips and advice about how to improve your overall content marketing program.

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Posted by on August 9, 2012 in Non-Profit

 

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Free Non-Profit Marketing Guide: Using YourTube

03 Aug

Hi everyone, I would like to share another useful e-marketing guide with you. Video is probably the most effective tool for non-profit organizations, as you can relate real stories and examples in a short video. This guide has multiple strategies for you to use YouTube.

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“Using YouTube: From Consumption to Production“

There are two sides to the YouTube coin: consumption and production.

YouTube is unique from most other forms of media because it allows people using the service to both view content and create it. Becoming a content creator doesn’t require any special permission.

This 24 page guide will be dealing with both sides of the YouTube coin.

Since each is separate from the other you will find that some chapters deal almost entirely with content consumption while other chapters deal almost entirely with content production.

Those looking for information about YouTube’s web interface as well as alternative ways to access the site should focus on Chapters 2 and 3, while those looking for more information on how to create, manage and promote videos should refer to Chapters 4 and 5.

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Posted by on August 3, 2012 in Non-Profit

 

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Free non-profit marketing guide: All Aboard The Pinterest Train

26 Jul

Hi everyone, Pinterest is becoming a very influential and powerful marketing tool. It is also very effective tool to promote non-profit organizations as you can use it to promote events, contests, share experience and utilize photos and videos for marketing.

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“All Aboard the Pinterest Train: Your Express Track to Powerful Marketing on Pinterest“

The Pinterest craze is sweeping the Internet at an alarming rate. Not only are new subscribers piling up by the millions, users are spending an astronomical amount of time on the site.

A recent stat showed that Pinterest generates more monthly usage than Twitter, LinkedIn, and Google+ combined!

In this 40-page eBook, you’ll find ideas, answers and a bit of Pinspiration on how Pinterest is helping businesses just like yours take social media to the next level on the fastest-growing new social media platform.

In this complete eBook on using Pinterest for social media marketing, you’ll learn:

  • What makes Pinterest so addicting?
  • How does Pinterest work for marketers?
  • How to use Pinterest in your marketing.
  • Pinterest tips & tricks.
  • How to use Pinterest in promotions and contests.
  • Using Pinterest to drive e-commerce sales.
  • Unique uses for Pinterest in marketing.
  • Case studies of leading businesses using Pinterest.

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Posted by on July 26, 2012 in Non-Profit

 

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Free Guide for Non-Profit Professionals: Facebook Marketing Guide

18 Jul

Hi everyone, Facebook is a very useful tool to use for fund raising. You can create Facebook pages, sign up members and spread the message across Facebook and run e-campaigns. This is a useful guide with various strategies.

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“The Facebook Marketing Guide“

This 26 page guide will help you understand the tools available, how they’re used, best practices and how to set the tools up, but that’s just the start.

Facebook is fast becoming a powerhouse of marketing activity due to the sheer numbers of engaged users on the site and the simplicity of connecting with them directly.

In order to make the best of Facebook for marketing, you’ll need to understand the tools available, how they’re used, best practices and how to set the tools up. But that’s just the start.

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Posted by on July 18, 2012 in Non-Profit

 

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